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Consumer opinion on waiting to purchase until Black Friday in the Netherlands 2019

Published by
D. Tighe,
Mar 30, 2020
Black Friday is a day full of large discounts. But do consumers wait to buy products until Black Friday? Respondents participating in this survey do not seem to do this. While roughly one quarter of participants says to sometimes wait until Black Friday to purchase a product, the majority of the respondents states not to do this.

Do you agree or disagree with the statement: "I sometimes wait to purchase until Black Friday"?

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Sources

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Release date

November 2019

Region

Netherlands

Survey time period

2019

Number of respondents

1,000 respondents

Method of interview

Online survey

Supplementary notes

This statement was phrased by the source as follows: "Ik stel mijn aankopen weleens uit tot aan Black Friday" (English: I sometimes wait to purchase until Black Friday)
The source does not specify the date of the survey.

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