Try our corporate solution for free!
(212) 419-8286
hadley.ward@statista.com

Hulu ARPU in the U.S. 2019-2020

As of the final quarter of 2020, Hulu's SVoD only service reportedly generated an average monthly revenue of 12.59 U.S. dollars per paying subscriber. The figure recorded in the corresponding quarter of the previous fiscal year was slightly higher at 12.67 U.S. dollars in revenue per paying Hulu user, whilst for Hulu with Live TV and SVoD, an increase of over 13 dollars was reported. Disney attributed the decrease in ARPU from Hulu with SVoD only to lower retail pricing and a shift in its subscriber base due the Disney+ bundle offer.

Hulu's average monthly revenue per paying subscriber in the United States from 1st quarter 2019 to 4th quarter 2020

Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

November 2020

Region

United States

Survey time period

December 2018 to October 2020

Special properties

fiscal year ends late September/early October of the corresponding calendar year

Supplementary notes

Figures include advertising revenue (including amounts generated during free trial subscription periods).
The Walt Disney Company began consolidating results for Hulu on March 20, 2019. Hulu's revenues and expenses are included in full in Disney's Direct-to-Consumer & International segment of its financial reporting.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Subscription video on demand market in the U.S."

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.