In 2019, at least 37 percent of brands on Tienda Nube worked with digital influencers, exchanging their products for online endorsement. Meanwhile, approximately 22.5 percent of the brands did not work with influencers and did not intend to so. Tienda Nube is an e-commerce company headquartered in Buenos Aires, Argentina that offers companies and people the possibility to create and manage their own online store. Roughly three out of four Tienda Nube shops used discounts as a marketing strategy.
Percentage of Tienda Nube brands that worked digital influencers in 2019
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Tienda Nube. (February 3, 2020). Percentage of Tienda Nube brands that worked digital influencers in 2019 [Graph]. In Statista. Retrieved July 06, 2022, from https://www.statista.com/statistics/1103916/tienda-nube-digital-influencers/
Tienda Nube. "Percentage of Tienda Nube brands that worked digital influencers in 2019." Chart. February 3, 2020. Statista. Accessed July 06, 2022. https://www.statista.com/statistics/1103916/tienda-nube-digital-influencers/
Tienda Nube. (2020). Percentage of Tienda Nube brands that worked digital influencers in 2019. Statista. Statista Inc.. Accessed: July 06, 2022. https://www.statista.com/statistics/1103916/tienda-nube-digital-influencers/
Tienda Nube. "Percentage of Tienda Nube Brands That Worked Digital Influencers in 2019." Statista, Statista Inc., 3 Feb 2020, https://www.statista.com/statistics/1103916/tienda-nube-digital-influencers/
Tienda Nube, Percentage of Tienda Nube brands that worked digital influencers in 2019 Statista, https://www.statista.com/statistics/1103916/tienda-nube-digital-influencers/ (last visited July 06, 2022)
