According to a survey on the impact of coronavirus COVID-19 on media usage conducted in February 2020, there was a significant increase in digital media usage among Chinese consumers during the epidemic period. About one-third of respondents stated that they spent most of the time using the Chinese instant messenger WeChat. TV and online video platforms were other media types that captured most of the consumer attention.
Share of the Chinese respondents who spent the most time on digital media during coronavirus COVID-19 outbreak period as of February 21, 2020, by type
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lmtw.com. (February 25, 2020). Share of the Chinese respondents who spent the most time on digital media during coronavirus COVID-19 outbreak period as of February 21, 2020, by type [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1108394/china-popular-digital-media-usage-in-coronavirus-covid19-outbreak-period-by-type/
lmtw.com. "Share of the Chinese respondents who spent the most time on digital media during coronavirus COVID-19 outbreak period as of February 21, 2020, by type." Chart. February 25, 2020. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1108394/china-popular-digital-media-usage-in-coronavirus-covid19-outbreak-period-by-type/
lmtw.com. (2020). Share of the Chinese respondents who spent the most time on digital media during coronavirus COVID-19 outbreak period as of February 21, 2020, by type. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1108394/china-popular-digital-media-usage-in-coronavirus-covid19-outbreak-period-by-type/
lmtw.com. "Share of The Chinese Respondents Who Spent The Most Time on Digital Media during Coronavirus Covid-19 Outbreak Period as of February 21, 2020, by Type." Statista, Statista Inc., 25 Feb 2020, https://www.statista.com/statistics/1108394/china-popular-digital-media-usage-in-coronavirus-covid19-outbreak-period-by-type/
lmtw.com, Share of the Chinese respondents who spent the most time on digital media during coronavirus COVID-19 outbreak period as of February 21, 2020, by type Statista, https://www.statista.com/statistics/1108394/china-popular-digital-media-usage-in-coronavirus-covid19-outbreak-period-by-type/ (last visited September 01, 2024)
Share of the Chinese respondents who spent the most time on digital media during coronavirus COVID-19 outbreak period as of February 21, 2020, by type [Graph], lmtw.com, February 25, 2020. [Online]. Available: https://www.statista.com/statistics/1108394/china-popular-digital-media-usage-in-coronavirus-covid19-outbreak-period-by-type/