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Frequency of online purchases in Hong Kong 2020

Published by
Yihan Ma,
May 17, 2022
According to a survey on online shopping behavior in Hong Kong conducted by Rakuten Insight in May 2020, about 38 percent of respondents said they made online purchases at least once a week. The same survey found that the coronavirus (COVID-19) pandemic has sped up the shift to online shopping in Hong Kong.

Frequency of online purchases in Hong Kong as of May 30, 2020

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In cooperation with
Rakuten Insight
Release date

June 2020

Region

Hong Kong

Survey time period

May 7 to 30, 2020

Number of respondents

3,580 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original survey question:
How often do you make online purchases?

Figures may not add up to 100 percent due to rounding up.

The question was asked among 2,317 female and 1,263 male respondents.

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