The Swiss jewelry and watch brand Rolex was the leading luxury fashion retail brand in Hong Kong in 2021, according to the YouGov BrandIndex. With a score of 18.1 points, the French luxury retailer CHANEL came in second.
Leading luxury fashion retail brands ranked by BrandIndex score in Hong Kong as of August 2021
YouGov BrandIndex Index score is a measure of overall brand health which takes into account consumers’ perceptions of a brand’s quality, value, impression, satisfaction, reputation and whether they would recommend the brand to others.
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Marketing Interactive. (November 2, 2021). Leading luxury fashion retail brands ranked by BrandIndex score in Hong Kong as of August 2021 [Graph]. In Statista. Retrieved November 01, 2024, from https://www.statista.com/statistics/1345695/hong-kong-luxury-fashion-brands-ranked-by-buzz-score/
Marketing Interactive. "Leading luxury fashion retail brands ranked by BrandIndex score in Hong Kong as of August 2021." Chart. November 2, 2021. Statista. Accessed November 01, 2024. https://www.statista.com/statistics/1345695/hong-kong-luxury-fashion-brands-ranked-by-buzz-score/
Marketing Interactive. (2021). Leading luxury fashion retail brands ranked by BrandIndex score in Hong Kong as of August 2021. Statista. Statista Inc.. Accessed: November 01, 2024. https://www.statista.com/statistics/1345695/hong-kong-luxury-fashion-brands-ranked-by-buzz-score/
Marketing Interactive. "Leading Luxury Fashion Retail Brands Ranked by Brandindex Score in Hong Kong as of August 2021." Statista, Statista Inc., 2 Nov 2021, https://www.statista.com/statistics/1345695/hong-kong-luxury-fashion-brands-ranked-by-buzz-score/
Marketing Interactive, Leading luxury fashion retail brands ranked by BrandIndex score in Hong Kong as of August 2021 Statista, https://www.statista.com/statistics/1345695/hong-kong-luxury-fashion-brands-ranked-by-buzz-score/ (last visited November 01, 2024)
Leading luxury fashion retail brands ranked by BrandIndex score in Hong Kong as of August 2021 [Graph], Marketing Interactive, November 2, 2021. [Online]. Available: https://www.statista.com/statistics/1345695/hong-kong-luxury-fashion-brands-ranked-by-buzz-score/
