Detsky Mir was the leading retailer of children's goods in Russia in 2021 by overall omnichannel performance, scoring 31.51 points. It was followed by Dochki-Sinochiki, which scored 23.95 points. The retailers were evaluated by such indicators as customer experience, interaction with technology, order receipt, and finance.
Ranking of major children's goods retailers in Russia in 2020, by omnichannel performance
(in points)
The ranking is based on the largest Russian retailers engaged in online and offline sales. Retailers were assessed based on the following criteria: customer experience, interaction with technology, order receipt, and finance. For more information on the methodology please visit the website of the ranking.
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Data Insight (RU). (November 19, 2021). Ranking of major children's goods retailers in Russia in 2020, by omnichannel performance (in points) [Graph]. In Statista. Retrieved January 29, 2022, from https://www.statista.com/statistics/1207704/performance-ranking-of-children-goods-retailers-in-russia/
Data Insight (RU). "Ranking of major children's goods retailers in Russia in 2020, by omnichannel performance (in points)." Chart. November 19, 2021. Statista. Accessed January 29, 2022. https://www.statista.com/statistics/1207704/performance-ranking-of-children-goods-retailers-in-russia/
Data Insight (RU). (2021). Ranking of major children's goods retailers in Russia in 2020, by omnichannel performance (in points). Statista. Statista Inc.. Accessed: January 29, 2022. https://www.statista.com/statistics/1207704/performance-ranking-of-children-goods-retailers-in-russia/
Data Insight (RU). "Ranking of Major Children's Goods Retailers in Russia in 2020, by Omnichannel Performance (in Points)." Statista, Statista Inc., 19 Nov 2021, https://www.statista.com/statistics/1207704/performance-ranking-of-children-goods-retailers-in-russia/
Data Insight (RU), Ranking of major children's goods retailers in Russia in 2020, by omnichannel performance (in points) Statista, https://www.statista.com/statistics/1207704/performance-ranking-of-children-goods-retailers-in-russia/ (last visited January 29, 2022)
