Percentage change in private label market volume in France 2021, by segment
In France, the unit sales of private-labelled products underwent a general decrease in 2021. Compared to 2020, low- or first-price products reported a 8.9 percent decrease, followed by organic groceries which decreased by 3.7 percent. Premium private labels represented the main exception. Indeed, their market volume was the only one not to feature any change in the reported period.
