COVID-19 impact on personal, household care spend share in Indian Kirana stores 2020
In the month of April 2020, when India was in lockdown to curb COVID-19 infections, there was a dip in the spending share of personal and household care products in Kirana stores across major cities. This was in comparison to February 2020. Among types of personal and household care products sold, detergent powder saw the highest shares in terms of spending during the measured time period.
