E-commerce penetration among SME businesses in Japan 2020

Published by C. Diep, Jun 1, 2022
According to a survey conducted in 2020 in Japan, around one-third of small and mid-size enterprises (SMEs) were selling over e-commerce channels. While the largest share of SMEs, more than 39 percent, had no plans to implement online sales for their businesses, 24.4 percent intended to expand the dimension of their current e-commerce sales.

Share of small and mid-size business enterprises (SME) selling over e-commerce channels in Japan as of 2020

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Release date

February 2021

Region

Japan

Survey time period

October 30 to December 6, 2020

Number of respondents

2,312 firms

Special properties

including firms selling domestically and/or overseas

Method of interview

Online survey

Citation formats
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