B2C online retail ratio in Japan 2010-2018

This statistic presents the B2C e-commerce market as a share of overall commercial transactions in Japan from 2010 to 2018. In 2018, the business-to-consumer online retail ratio in Japan amounted to almost 6.2 percent, up from about 2.8 percent in 2010.

Business-to-consumer (B2C) e-commerce ratio within overall commercial transactions in Japan from 2010 to 2018*

EC ratio
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Source

Release date

May 2019

Region

Japan

Survey time period

2010 to 2018

Supplementary notes

*The e-commerce ratio refers to the ratio of the e-commerce market scale to the total amount of overall commercial transactions. According to the source, the subjects for calculating the e-commerce ratio for B-to-C and B-to-B e-commerce are selected respectively from merchandising businesses and business types except “others” in an industrial classification system.

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Statistics on "E-commerce in Japan"

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