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Global Prime vs. non-Prime member perspectives on Amazon 2021

Perception of Amazon and its services by Prime and non-Prime members worldwide as of April 2021

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Sources

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Release date

July 2021

Region

Worldwide

Survey time period

March 26 to April 14, 2021

Number of respondents

28,426 respondents

Age group

16 years and older

Special properties

consumers who shop online at least once a month

Method of interview

Online interview

Supplementary notes

The study was conducted in the following 17 countries:
- Europe: United Kingdom, Spain, France, Netherlands, Germany.
- APAC: China, Japan, Thailand, Indonesia, Australia, India, Australia, India.
- LATAM: Brazil, Argentina, Mexico, Colombia, Mexico, Colombia.
- USA.
- UAE.

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