Australia: online shopper purchase frequency 2023

According to survey conducted in Australia in the 12 months to July 2023, 81 percent of online consumers reported shopping online at least once a month, with 30 percent of respondents making online purchases at least every week.

Purchase frequency among online shoppers in Australia in the 12 months to July 2023

Characteristic	Share of respondents
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Release date

September 2023

More information

Region

Australia

Survey time period

12 months to July 2023

Number of respondents

1,000 respondents

Age group

18-70 years

Special properties

nationally representative sample of Australians who have shopped online at least once in the last 12 months

Supplementary notes

Original survey question: How often do you shop online?

Citation formats

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