According to a survey on social marketing in China conducted in late 2023, seven in ten surveyed advertisers reported that KOL promotion would be the main focus of their company's social marketing strategy in the coming year. Followed were brand-operated lie streaming and official social media account operation.
Most expected social marketing formats among advertisers in China in 2024
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Miaozhen Systems, & Various sources (GDMS, & M360, & chinanews.com). (December 21, 2023). Most expected social marketing formats among advertisers in China in 2024 [Graph]. In Statista. Retrieved October 04, 2024, from https://www.statista.com/statistics/1307814/china-social-marketing-key-channels/
Miaozhen Systems, und Various sources (GDMS, und M360, und chinanews.com). "Most expected social marketing formats among advertisers in China in 2024." Chart. December 21, 2023. Statista. Accessed October 04, 2024. https://www.statista.com/statistics/1307814/china-social-marketing-key-channels/
Miaozhen Systems, Various sources (GDMS, M360, chinanews.com). (2023). Most expected social marketing formats among advertisers in China in 2024. Statista. Statista Inc.. Accessed: October 04, 2024. https://www.statista.com/statistics/1307814/china-social-marketing-key-channels/
Miaozhen Systems, and Various sources (GDMS, and M360, and chinanews.com). "Most Expected Social Marketing Formats among Advertisers in China in 2024." Statista, Statista Inc., 21 Dec 2023, https://www.statista.com/statistics/1307814/china-social-marketing-key-channels/
Miaozhen Systems & Various sources (GDMS & M360 & chinanews.com), Most expected social marketing formats among advertisers in China in 2024 Statista, https://www.statista.com/statistics/1307814/china-social-marketing-key-channels/ (last visited October 04, 2024)
Most expected social marketing formats among advertisers in China in 2024 [Graph], Miaozhen Systems, & Various sources (GDMS, & M360, & chinanews.com), December 21, 2023. [Online]. Available: https://www.statista.com/statistics/1307814/china-social-marketing-key-channels/