During a 2022 survey carried out in the United Kingdom, roughly 26 percent of responding business-to-consumer (B2C) marketers stated that social media was their primary marketing channels. Website and email followed, named by 21 percent and 13 percent of respondents, respectively.
Primary marketing channels of business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022
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Original question: "Q8. Which of the following would you describe as your primary marketing channels? Select up to three" The source does not provide information about survey methodology.
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Cure Media. (May 12, 2022). Primary marketing channels of business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1315258/b2c-marketing-channels-uk/
Cure Media. "Primary marketing channels of business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022." Chart. May 12, 2022. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1315258/b2c-marketing-channels-uk/
Cure Media. (2022). Primary marketing channels of business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1315258/b2c-marketing-channels-uk/
Cure Media. "Primary Marketing Channels of Business-to-consumer (B2c) Marketers in The United Kingdom as of Spring 2022." Statista, Statista Inc., 12 May 2022, https://www.statista.com/statistics/1315258/b2c-marketing-channels-uk/
Cure Media, Primary marketing channels of business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022 Statista, https://www.statista.com/statistics/1315258/b2c-marketing-channels-uk/ (last visited September 01, 2024)
Primary marketing channels of business-to-consumer (B2C) marketers in the United Kingdom as of spring 2022 [Graph], Cure Media, May 12, 2022. [Online]. Available: https://www.statista.com/statistics/1315258/b2c-marketing-channels-uk/