A survey on e-commerce users in Singapore conducted in May 2022 found that 63 percent of the respondents respectively stated that they would prefer to see content about the information on product ingredients. The second-most preferred beauty content that consumers prefer to see online were beauty tutorials.
Preferred online beauty content among e-commerce users in Singapore as of May 2022
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Marketing Interactive, & Lazada Group. (September 12, 2022). Preferred online beauty content among e-commerce users in Singapore as of May 2022 [Graph]. In Statista. Retrieved April 26, 2024, from https://www.statista.com/statistics/1333271/singapore-preferred-online-beauty-content/
Marketing Interactive, und Lazada Group. "Preferred online beauty content among e-commerce users in Singapore as of May 2022." Chart. September 12, 2022. Statista. Accessed April 26, 2024. https://www.statista.com/statistics/1333271/singapore-preferred-online-beauty-content/
Marketing Interactive, Lazada Group. (2022). Preferred online beauty content among e-commerce users in Singapore as of May 2022. Statista. Statista Inc.. Accessed: April 26, 2024. https://www.statista.com/statistics/1333271/singapore-preferred-online-beauty-content/
Marketing Interactive, and Lazada Group. "Preferred Online Beauty Content among E-commerce Users in Singapore as of May 2022." Statista, Statista Inc., 12 Sep 2022, https://www.statista.com/statistics/1333271/singapore-preferred-online-beauty-content/
Marketing Interactive & Lazada Group, Preferred online beauty content among e-commerce users in Singapore as of May 2022 Statista, https://www.statista.com/statistics/1333271/singapore-preferred-online-beauty-content/ (last visited April 26, 2024)
Preferred online beauty content among e-commerce users in Singapore as of May 2022 [Graph], Marketing Interactive, & Lazada Group, September 12, 2022. [Online]. Available: https://www.statista.com/statistics/1333271/singapore-preferred-online-beauty-content/