Cosmetics & personal care ad spend on television in Italy 2019-2021

Cosmetics and personal care advertising spending on television in Italy from 2019 to 2021

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Release date

December 2022

Region

Italy

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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Statistics on " TV advertising in Europe "

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Overview

5

United Kingdom

8

Germany

8

France

8

Italy

7

Spain

7
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