Average video-sharing viewing time among men per weekday Japan FY 2014-2021

Average time men spent on watching video-sharing services per weekday in Japan from fiscal year 2014 to 2021

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Release date

August 2022



Survey time period

November 30 to December 6, 2021*

Number of respondents


Age group

13-69 years

Special properties

based on diary entries

Method of interview


Supplementary notes

*The source counts the answers of the survey conducted from November to December 2021 as figures for fiscal year 2021. The Japanese fiscal year starts on April 1 of the stated year and ends on March 31 of the following year. Figures for previous years are based on earlier surveys.
**Figures are based on diary entries of 759 respondents. Answers represent the average usage time of two weekdays, which is why the sample size is indicated as 1,518 respondents.

Data prior to fiscal year 2020 come from previous reporting.

Sample size of earlier surveys:
FY 2014 n=1,510
FY 2015 n=1,512
FY 2016 n=1,512
FY 2017 n=1,514
FY 2018 n=1,514
FY 2019 n=1,516
FY 2020 n=1,518

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