During a global 2022 survey, around three-quarters of responding advertisers, publishers and advertising technology companies stated that there was at least some talent scarcity in their field. Among ad agencies, that share stood at 85 percent.
Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type
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World Federation of Advertisers. (July 28, 2022). Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type [Graph]. In Statista. Retrieved December 06, 2024, from https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/
World Federation of Advertisers. "Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type." Chart. July 28, 2022. Statista. Accessed December 06, 2024. https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/
World Federation of Advertisers. (2022). Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type. Statista. Statista Inc.. Accessed: December 06, 2024. https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/
World Federation of Advertisers. "Perceived Scarcity of Talent in The Advertising Media Industry among Organizations Worldwide as of May 2022, by Stakeholder Type." Statista, Statista Inc., 28 Jul 2022, https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/
World Federation of Advertisers, Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type Statista, https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/ (last visited December 06, 2024)
Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type [Graph], World Federation of Advertisers, July 28, 2022. [Online]. Available: https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/