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Brazil: TV ad spend share 2015-2017, by type

TV advertising spending as percentage of total advertising expenditure in Brazil from 2015 to 2017, by type

Brazil: TV ad spend share 2015-2017, by type The statistic displays data on TV advertising spending as share of the annual advertising expenditure in Brazil from 2015 to 2017, broken down by medium. Free TV advertising made up the largest share, with 53.6 percent of total ad spending in 2017. That same year, Pay TV represented 13.2 percent of total ad spend in Brazil.
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TV advertising spending as percentage of total advertising expenditure in Brazil from 2015 to 2017, by type

Free TVPay TVTV merchandising
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Free TVPay TVTV merchandising
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The statistic displays data on TV advertising spending as share of the annual advertising expenditure in Brazil from 2015 to 2017, broken down by medium. Free TV advertising made up the largest share, with 53.6 percent of total ad spending in 2017. That same year, Pay TV represented 13.2 percent of total ad spend in Brazil.
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Release date
February 2018
Region
Brazil
Survey time period
2015 to 2017
Supplementary notes
* Data retrieved from an earlier publication.
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