During a global 2022 survey, 93 percent of responding advertisers, publishers, platforms, and advertising technology companies in the Asia-Pacific (APAC) region reported feeling there was some or a high scarcity of talent in the field of advertising media. In the United States, the share surpassed 80 percent, while in Europe, the Middle East, and Africa (EMEA), it stood below 75 percent.
Percentage of organizations deeming that the talent shortage for media roles is significant worldwide as of May 2022, by selected region
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World Federation of Advertisers. (July 28, 2022). Percentage of organizations deeming that the talent shortage for media roles is significant worldwide as of May 2022, by selected region [Graph]. In Statista. Retrieved November 10, 2024, from https://www.statista.com/statistics/1368064/share-organizations-talent-shortage-ad-media-region/
World Federation of Advertisers. "Percentage of organizations deeming that the talent shortage for media roles is significant worldwide as of May 2022, by selected region." Chart. July 28, 2022. Statista. Accessed November 10, 2024. https://www.statista.com/statistics/1368064/share-organizations-talent-shortage-ad-media-region/
World Federation of Advertisers. (2022). Percentage of organizations deeming that the talent shortage for media roles is significant worldwide as of May 2022, by selected region. Statista. Statista Inc.. Accessed: November 10, 2024. https://www.statista.com/statistics/1368064/share-organizations-talent-shortage-ad-media-region/
World Federation of Advertisers. "Percentage of Organizations Deeming That The Talent Shortage for Media Roles Is Significant Worldwide as of May 2022, by Selected Region." Statista, Statista Inc., 28 Jul 2022, https://www.statista.com/statistics/1368064/share-organizations-talent-shortage-ad-media-region/
World Federation of Advertisers, Percentage of organizations deeming that the talent shortage for media roles is significant worldwide as of May 2022, by selected region Statista, https://www.statista.com/statistics/1368064/share-organizations-talent-shortage-ad-media-region/ (last visited November 10, 2024)
Percentage of organizations deeming that the talent shortage for media roles is significant worldwide as of May 2022, by selected region [Graph], World Federation of Advertisers, July 28, 2022. [Online]. Available: https://www.statista.com/statistics/1368064/share-organizations-talent-shortage-ad-media-region/