Pharma advertisers in the United States spent around 1.1 billion U.S. dollars in advertising in January 2023. According to the source's estimates, ad spending in the pharma industry remained stable compared to the previous month. The category recorded one of the largest ad expenditures in the country.
Pharma advertising spending in the United States from October 2022 to January 2023
(in billion U.S. dollars)
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MediaRadar. (February 20, 2023). Pharma advertising spending in the United States from October 2022 to January 2023 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 09, 2024, from https://www.statista.com/statistics/1407234/pharma-ad-spend-us/
MediaRadar. "Pharma advertising spending in the United States from October 2022 to January 2023 (in billion U.S. dollars)." Chart. February 20, 2023. Statista. Accessed December 09, 2024. https://www.statista.com/statistics/1407234/pharma-ad-spend-us/
MediaRadar. (2023). Pharma advertising spending in the United States from October 2022 to January 2023 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 09, 2024. https://www.statista.com/statistics/1407234/pharma-ad-spend-us/
MediaRadar. "Pharma Advertising Spending in The United States from October 2022 to January 2023 (in Billion U.S. Dollars)." Statista, Statista Inc., 20 Feb 2023, https://www.statista.com/statistics/1407234/pharma-ad-spend-us/
MediaRadar, Pharma advertising spending in the United States from October 2022 to January 2023 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1407234/pharma-ad-spend-us/ (last visited December 09, 2024)
Pharma advertising spending in the United States from October 2022 to January 2023 (in billion U.S. dollars) [Graph], MediaRadar, February 20, 2023. [Online]. Available: https://www.statista.com/statistics/1407234/pharma-ad-spend-us/