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Healthcare and pharmaceutical industry digital advertising spending in the United States from 2011 to 2020 (in billion U.S. dollars)

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Healthcare and pharmaceutical industry digital ad spend in the U.S. 2011-2020 The timeline shows digital advertising spending of the U.S. health care and pharmaceutical industry from 2011 to 2015, as well as a forecast until 2020. The source projected that the industry would spend 1.93 billion U.S. dollars on digital advertising in 2016.
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Spending in billion U.S. dollars
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Spending in billion U.S. dollars
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Description Source More information
The timeline shows digital advertising spending of the U.S. health care and pharmaceutical industry from 2011 to 2015, as well as a forecast until 2020. The source projected that the industry would spend 1.93 billion U.S. dollars on digital advertising in 2016.
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Release date
May 2016
Region
United States
Survey time period
2011 to 2015
Special properties
includes advertising that appears on desktop and latop computers as well as mobile phones and tablets, and includes all the various formats of advertising on those platforms
Supplementary notes
* Forecast.
Figures for 2011, 2012 and 2013 come from an earlier publication.

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