For 2024's Valentine's Day, only half of surveyed female consumers in the United States said they were not likely to buy themselves a gift. Compared to previous years, self-gifting has seemingly become more popular, as the share of U.S. women, who said they were very or somewhat likely to buy something to mark the occasion, increased noticeably.
Female consumers who planned to buy themselves a Valentine's Day gift in the United States in 2022 to 2024
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CivicScience. (February 7, 2024). Female consumers who planned to buy themselves a Valentine's Day gift in the United States in 2022 to 2024 [Graph]. In Statista. Retrieved December 11, 2024, from https://www.statista.com/statistics/1449672/women-buying-themselves-a-valentines-day-gift-usa/
CivicScience. "Female consumers who planned to buy themselves a Valentine's Day gift in the United States in 2022 to 2024." Chart. February 7, 2024. Statista. Accessed December 11, 2024. https://www.statista.com/statistics/1449672/women-buying-themselves-a-valentines-day-gift-usa/
CivicScience. (2024). Female consumers who planned to buy themselves a Valentine's Day gift in the United States in 2022 to 2024. Statista. Statista Inc.. Accessed: December 11, 2024. https://www.statista.com/statistics/1449672/women-buying-themselves-a-valentines-day-gift-usa/
CivicScience. "Female Consumers Who Planned to Buy Themselves a Valentine's Day Gift in The United States in 2022 to 2024." Statista, Statista Inc., 7 Feb 2024, https://www.statista.com/statistics/1449672/women-buying-themselves-a-valentines-day-gift-usa/
CivicScience, Female consumers who planned to buy themselves a Valentine's Day gift in the United States in 2022 to 2024 Statista, https://www.statista.com/statistics/1449672/women-buying-themselves-a-valentines-day-gift-usa/ (last visited December 11, 2024)
Female consumers who planned to buy themselves a Valentine's Day gift in the United States in 2022 to 2024 [Graph], CivicScience, February 7, 2024. [Online]. Available: https://www.statista.com/statistics/1449672/women-buying-themselves-a-valentines-day-gift-usa/