J. G. Navarro
Research expert covering advertising and marketing with a focus on South America
Get in touch with us nowMost talked about brands on Instagram in Latin America 2023, by number of mentions
In 2023, online retail giant Shein was the brand most talked about on Instagram in Latin America, with nearly 18 thousand mentions on that social media platform. L'OreĢal Paris and Spotify followed with about 11.8 thousand and 10.3 thousand mentions, respectively. According to the same source, 0.2 percent of Latin American Instagram influencers had over one million followers on that social media platform.
