Dollar sales of the leading fresh bread brands of the U.S. 2015

This statistic shows the dollar sales of the leading fresh bread brands of the United States in 2015. Nature's Own was the second ranked fresh bread brand of the United States with about 838.7 million U.S. dollars worth of sales in 2015.


For a basic food staple, bread in the United States has undergone a significant transformation throughout its history. The wave of immigration to the U.S. in the 19th century brought with a multitude of bread baking heritages. Cultural crossovers and the fluctuating availability of traditional ingredients caused new traditions to emerge. Corn bread became a staple on the Great Plains and in the southern states, where wheat flour was not so readily available. As the American frontier came under cultivation, however, wheat flour production increased and stabilized, and wheat flour bread eventually gained the upper hand.
The bakeries that sprung up as part of these expanding communities were revolutionized by the invention of the automatic bread slicer, invented in Iowa by Otto Rohwedder and put into commercial use in 1928. The American public embraced the invention and quickly grew accustomed to buying sliced bread, to the point that a ban on the use of bread slicing machines instituted during World War II to save on wax paper (used in packaging sliced bread) caused enough public outrage to have the ban repealed after just two months.
Today, sliced bread is still a hot-selling commodity in American supermarkets. While the post-war years favored white sandwich bread, a “scientific wonder” made with chemically bleached flour, modern health trends prefer more naturally-derived breads, often marketed as “multi-grain”, “whole wheat”, and “unprocessed”. Public opinion is bound to cause further changes to this food staple in the coming years, but history has proven it perfectly capable of adapting.

Sales of the leading fresh bread brands of the United States in 2015

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% Discount until September 30th
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

April 2015


United States

Survey time period

52 weeks ended January 25, 2015

Supplementary notes

Total U.S. sales through supermarkets, drugstores, mass market retailers, military commissaries and select club and dollar retail chains for the 52 weeks ended January 25, 2015.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Bread and bakery products industry in Sweden"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.