Purchase type preferences for paid tablet content in the U.S. in 2012

The statistic shows the survey results to the question how the users would prefer to purchase certain content for their tablets. 38 percent of the respondents said that they would prefer to purchase a newspaper as a standalone online subscription.

For the following types of content, how would you most prefer to purchase it on your wireless tablet?

Standalone online subscriptionBundled with offline subscription at added costOne-time online purchase
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Sources

Release date

June 2012

Region

United States

Survey time period

March 19 to March 26, 2012

Number of respondents

n = 710

Age group

8-64 years

Special properties

wireless tablet owners/users

Method of interview

Online panel

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Statistics on "Mobile tablet usage"

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