Average value of global online shopping orders as of 4th quarter 2016, by device (in U.S. dollars)

Loading statistic...
Order value in U.S. dollars
Traditional143.35
Tablet109.68
Smartphone114.52
Complete Source Details
About This Statistic

This statistic provides information on the average order value of online shopping orders worldwide in the fourth quarter of 2016, differentiated by the type of device from which the order was made. During that quarter, online orders which were placed from a smartphone had an average value of 114.52 U.S. dollars. During that period, online orders which were generated via direct traffic had an average value of 129.92 U.S. dollars. Smartphones may have overtaken desktop devices in terms of retail site visits but still lag behind in terms of revenue - during the fourth quarter of 2016, smartphones accounted for 52 percent of retail website visits worldwide but only generated 30 percent of e-retail shopping revenues.

Special Functions
Download as ...
Graphic (PNG)
Excel (XLS)
PowerPoint (PPT)
PDF
Options
Settings
Print
Research Alerts
Download started
Please be patient - this may take a moment

Statista Accounts: Access All Statistics. Starting from $588 / Year

Statistics on "Mobile internet usage"

The most important statistics

Related Studies: Available to Download in PDF or PPTX Format

Mobile internet usage

All Information
in one Presentation

Mobile internet usage

Everything On "Mobile internet usage" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista for Your Company: The Research and Analysis Tool

  • Product Film
  • Statistics
  • Downloads

Our Premium Statistics - facts for your business

Currently, Statista provides more than 1 million statistics. 93 percent (all Premium content) are exclusively accessible via our professional accounts.

Unlimited access

As a Statista Premium customer, you receive unlimited access to all statistics at all times. Including downloads of data in the most common formats (XLS, PDF & PNG). Create relevant and significant statistics in no time.

You are in good company

Further Content: Statistics, Studies, and Topic Pages

Our Business Solutions: Save Time and Money

only

$588*

per year
Your advantages
  • Full access to all our statistics
  • Download as XLS, PDF & PNG
  • Relevant data: complete source information
All functions of our platform illustrated face-to-face
  • Learn how Statista supports your company
  • Extensive tour across the whole portal
  • Personal guidance by our support team
The knowledge database for your company
  • All functions of the Premium Account
  • Access to dossiers, forecasts and studies
  • Access to our international database
  • Publishing rights and other exclusive functions