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Global online shopping order value 2018, by device
Global online shopping order value 2018, by device
Average value of global online shopping orders as of 3rd quarter 2018, by device (in U.S. dollars)
This statistic provides information on the average order value of online shopping orders worldwide in the third quarter of 2018, differentiated by the type of device from which the order was made. During that quarter, online orders which were placed from a smartphone had an average value of 79.33 U.S. dollars. During that period, online orders which were generated via direct traffic had an average value of 107.37 U.S. dollars. Smartphones may have overtaken desktop devices in terms of retail site visits but still lag behind in terms of revenue - during the second quarter of 2018, smartphones accounted for 62 percent of retail website visits worldwide but only generated 42 percent of e-retail shopping revenues.
Average value of global online shopping orders as of 3rd quarter 2018, by device (in U.S. dollars)
Loading statistic...
| Order value in U.S. dollars | |
|---|---|
| Traditional | 179.98 |
| Tablet | 87.01 |
| Smartphone | 79.33 |
| Other | 70.95 |
| Order value in U.S. dollars | |
|---|---|
| Traditional | 179.98 |
| Tablet | 87.01 |
| Smartphone | 79.33 |
| Other | 70.95 |
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This statistic provides information on the average order value of online shopping orders worldwide in the third quarter of 2018, differentiated by the type of device from which the order was made. During that quarter, online orders which were placed from a smartphone had an average value of 79.33 U.S. dollars. During that period, online orders which were generated via direct traffic had an average value of 107.37 U.S. dollars. Smartphones may have overtaken desktop devices in terms of retail site visits but still lag behind in terms of revenue - during the second quarter of 2018, smartphones accounted for 62 percent of retail website visits worldwide but only generated 42 percent of e-retail shopping revenues.
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- Release date
- December 2018
- Region
- Worldwide
- Survey time period
- Q3 2018
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- Release date
- December 2018
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- Region
- Worldwide
- Survey time period
- Q3 2018
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Statistics on "E-commerce worldwide"
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Statistics on "E-commerce worldwide"
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- Year-on-year growth of e-commerce KPIs of online retailers and brands worldwide as of 1st half 2018
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- Distribution of global e-commerce sessions as of June 2018, by source and medium
- Distribution of global e-commerce sessions revenue as of June 2018, by source and medium
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- Online or in-store shopping preference for selected product categories by consumers worldwide as of 2017
- Share of internet users who have purchased selected products online in the past 12 months as of 2018
- Average value of global online shopping orders as of 3rd quarter 2018, by device (in U.S. dollars)
- Average value of global online shopping orders as of 3rd quarter 2018, by platform (in U.S. dollars)
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- Value of Hyundai Heavy Industries group's new orders in offshore and engineering in 2017, by type (in million U.S. dollars)
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