U.S. smartphone holiday shopping expectations 2015

Projected smartphone usage during holiday shopping according to shoppers in the United States as of June 2015

U.S. smartphone holiday shopping expectations 2015 This statistic presents a selection of likely smartphone usage during holiday shopping according to shoppers in the United States. During the June 2015 survey period, 65 percent of respondents stated that they planned on using their mobile device to search for coupons or promotional codes for their holiday shopping.
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Projected smartphone usage during holiday shopping according to shoppers in the United States as of June 2015

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Share of respondents
Search for coupons/promo codes65%
Check the price on that store's site63%
Find a lower price at another store or site61%
Take pictures of products54%
Read ratings/reviews47%
Locate the product in another store40%
Locate an item in a store32%
Return/exchange policy19%
Share of respondents
Search for coupons/promo codes65%
Check the price on that store's site63%
Find a lower price at another store or site61%
Take pictures of products54%
Read ratings/reviews47%
Locate the product in another store40%
Locate an item in a store32%
Return/exchange policy19%
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This statistic presents a selection of likely smartphone usage during holiday shopping according to shoppers in the United States. During the June 2015 survey period, 65 percent of respondents stated that they planned on using their mobile device to search for coupons or promotional codes for their holiday shopping.
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Release date
September 2015
Region
United States
Survey time period
June 2015
Number of respondents
1,000 respondents
Age group
18 years and older
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