Global streaming service subscription search growth 2020

Between February and March 2020, online searches regarding "netflix + subscription" increased by 123 percent, same for "amazon prime + subscription". This is hardly surprising as video streaming platforms experienced strong usage growth due to stay at home orders during the global coronavirus pandemic.

Monthly growth in online searches regarding leading streaming service subscriptions worldwide as of March 2020

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Source

In cooperation with
SEMrush
Release date

April 2020

Region

United States

Survey time period

February to March 2020

Supplementary notes

Keywords were "netflix + subscription", "amazon prime + subscription", etc.

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Statistics on "Hulu"

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