The Walt Disney Company announced that its sports streaming service ESPN+ had 6.6 million U.S. subscribers at the end of 2019, and has previously said that it expects the service to amass between eight and 12 million paying customers by the end of 2024. This figure previously seemed ambitious, especially given the estimates provided by other industry experts. Morgan Stanley predicted that ESPN+ would have around 6.7 million subscribers by 2022. MoffettNathanson were even more skeptical, and anticipated that ESPN+ would have a user base of just five million by 2023. However, the figure recorded by Disney in December 2019 surpassed both estimates well in advance, and providing this growth continues, ESPN+ will certainly be on track for 12 million subscribers in the next few years.
Number of subscribers to ESPN's streaming service (ESPN+) in the United States in 2018 and 2019
(in millions)
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Walt Disney. (February 4, 2020). Number of subscribers to ESPN's streaming service (ESPN+) in the United States in 2018 and 2019 (in millions) [Graph]. In Statista. Retrieved March 30, 2020, from https://www.statista.com/statistics/1054451/espn-plus-subscriber-us/
Walt Disney. "Number of subscribers to ESPN's streaming service (ESPN+) in the United States in 2018 and 2019 (in millions)." Chart. February 4, 2020. Statista. Accessed March 30, 2020. https://www.statista.com/statistics/1054451/espn-plus-subscriber-us/
Walt Disney. (2020). Number of subscribers to ESPN's streaming service (ESPN+) in the United States in 2018 and 2019 (in millions). Statista. Statista Inc.. Accessed: March 30, 2020. https://www.statista.com/statistics/1054451/espn-plus-subscriber-us/
Walt Disney. "Number of Subscribers to Espn's Streaming Service (Espn+) in The United States in 2018 and 2019 (in Millions)." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1054451/espn-plus-subscriber-us/
Walt Disney, Number of subscribers to ESPN's streaming service (ESPN+) in the United States in 2018 and 2019 (in millions) Statista, https://www.statista.com/statistics/1054451/espn-plus-subscriber-us/ (last visited March 30, 2020)
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