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U.S. pet store revenue distribution n by age group 2018

Pet store revenue share in the United States in 2018, by age group

by Emma Bedford, last edited Aug 9, 2019
U.S. pet store revenue distribution n by age group 2018 In 2018, shoppers aged between 45 and 54 accounted for the majority of pet store revenue with a 26 percent share, and therefore made up the largest target market in the United States. Those aged between 55 and 64 made up the second largest market, providing 22.8 percent of pet store revenue in the same year.
Continued importance of brick-and-mortar stores in the pet market

Ninety-three percent of cat owners and 88 percent of dog owners continue to purchase pet food in physical storesin the U.S. These figures decrease by around 10 percent when talking about shoppers who exclusively purchase in pet stores. Despite this, a substantial share of pet owners still visit pet stores, regardless of the rise of e-commerce in the United States. Pet superstores are the most visited type of pet product outlet among both dog and cat owners, followed by pet specialty chains. The importance of pet stores to consumers is clear when looking at stores’ projected growth in revenue to 2023, when revenue is estimated to reach approximately 22.39 billion U.S. dollars.
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Pet store revenue share in the United States in 2018, by age group

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