Tablet brand: UK market share 2013

This statistic shows the respective market shares of the leading tablet brands in the United Kingdom (UK). In 2013, 56 percent of UK tablet owners used an Apple iPad. Thus, the iPad brand is the most popular for tablets.

Market share of tablet brands in the United Kingdom (UK) in 2013

Characteristic	Market share
Apple iPad	56%
Other	24%
Samsung	12%
Blackberry	4%
Acer	2%
Archos	2%

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Release date

August 2013

More information

Region

United Kingdom

Survey time period

2013

Number of respondents

1,201 respondents

Age group

16 years and older

Special properties

Tablet owners

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

During the survey, this question was posed as follows: "What brand of tablet computer is it?"

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