Mercedes: market share of new car registrations in the EU 2019

Mercedes: market share of new car registrations in the EU from June 2018 to June 2019

by I. Wagner, last edited Jul 23, 2019
Mercedes: market share of new car registrations in the EU 2019 This statistic shows Mercedes's share of new car registrations in the EU between June 2018 and June 2019. In June 2019, Mercedes had a market share of almost 5 percent in the EU.
Market share of new car registrations in the EU: Mercedes

Germany’s Daimler AG is one of the largest vehicle manufacturers in the world. The corporation is split up into five different divisions: Mercedes- Benz Cars, Daimler Buses, Daimler Trucks, Mercedes-Benz Vans and Daimler Financial Services. Daimler AG’s total revenue in 2018 was just under 167.4 billion euros, the majority coming from Europe with just under 68.5 billion euros produced here. This figure includes some 24.8 billion euros generated from vehicle sales in Germany. Sales in the United States contributed around 41 billion euros in 2018.

The group’s key passenger vehicle brand, Mercedes-Benz Cars, sold over two million units in 2018. It is expected that this growth will continue over the next couple of years, especially with new investments in new battery electric models across various segments.

Mercedes-Benz Cars has a broad model range, including the A-Class hatchback model, minivans (B-Class), as well as luxury sedans and sports cars (C- through SLK-Class). In 2018, the Mercedes-Benz A-/B-Class cars accounted for over 17 percent of worldwide Mercedes-Benz Cars unit sales. C-Class cars proved even more popular that year, making up for about 20 percent of unit sales, whereas global sales of Smart cars remained flat. In 2014, Daimler revealed plans to launch a new generation of Smarts to broaden its appeal to urban drivers. The new models were developed in co-operation with France’s Renault.
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Mercedes: market share of new car registrations in the EU from June 2018 to June 2019

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