Back-to-college shopping spending plans of U.S. consumers 2017

This survey attempts to explain back-to-college shopping spending plans of U.S. consumers in 2017. The survey revealed that 42 percent of the respondents surveyed said they estimate to spend about the same amount on back-to-college supplies as they did in the previous year.

How much are you willing to spend on back-to-college supplies compared to last year?

Share of respondents
Plan to spend the same as last year42%
Plan to spend more than last year27.4%
Plan to spend less than last year14%
Did not shop for back-to-college last year16.6%
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Sources

Release date

July 2017

Region

United States

Survey time period

June 30 to July 5, 2017*

Number of respondents

7,226 respondents

Age group

18 years and older

Special properties

U.S. parents of college-going children

Method of interview

Online survey

Supplementary notes

The survey has a margin of error of +/- 1.2 percentage points.

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Statistics on "Back-to-college market"

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