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Effectiveness of newspaper advertising worldwide in 1st quarter of 2013, by region
Newspaper advertising - effectiveness in Q1 2013, by region
The graph presents data on the effectiveness of newspaper advertisements worldwide in the first quarter of 2013, by region. In Africa and the Middle East, 69 percent of respondents stated they somewhat or completely trusted this form of advertising.
Effectiveness of newspaper advertising worldwide in 1st quarter of 2013, by region
Somewhat/completely trustAlways/sometimes take action
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Source

Release date

September 2013

Region

Worldwide

Survey time period

Q1 2013

Number of respondents

29,000 in 58 countries

Special properties

respondents with internet access only

Newspaper advertising - effectiveness in Q1 2013, by region
The graph presents data on the effectiveness of newspaper advertisements worldwide in the first quarter of 2013, by region. In Africa and the Middle East, 69 percent of respondents stated they somewhat or completely trusted this form of advertising.
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