Digital services ranked by usage to consume or share digital content in the United Kingdom (UK) as of May 2017

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Share of respondents
NET: Any Amazon service41%
Amazon / Amazon MP3 / Kindle / Amazon Prime37%
BBC iPlayer35%
NET: Any Apple service26%
ITV Hub / ITV Player21%
iTunes / App Store19%
Google (search engine)17%
Sky Go11%
© Statista 2017

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About This Statistic

This statistic displays the leading digital content services in the United Kingdom (UK) ranked by usage among digital content consumers as of May 2017. YouTube ranked first, with 51 percent of respondents reporting having used the service to consume or share digital content within the three months previous to the survey.

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