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Instagram awareness, membership and active use in the United Kingdom (UK) 2013-2015

The statistic shows the percentage of social media users who reported awareness, membership and active usage of the social network and picture sharing platform Instagram in the United Kingdom from March 2013 to April 2015. Awareness of Instagram in the UK rose from 46 to 79 percent during the period presented above.

Awareness, membership and active use of Instagram in the United Kingdom (UK) from March 2013 to April 2015

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Source

Release date

August 2015

Region

United Kingdom

Survey time period

March 2013 to April 2015

Number of respondents

3,302*

Age group

11-95**

Special properties

social media users

Method of interview

Online survey

Supplementary notes

* n (Apr 15) = 3,302; n (Sep 14) = 5,500; n (May 14) = 5,500; n (Jan14) = 3,400; n (Sep 13) = 5,500; Base size of March 2013 survey not provided
** Respondents were aged 16 years and older for March 2013 survey.
Data prior to May 2014 published earlier by the source.

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