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Awareness, membership and active use of Instagram in the United Kingdom (UK) from March 2013 to April 2015

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Instagram awareness, membership and active use in the United Kingdom (UK) 2013-2015 The statistic shows the percentage of social media users who reported awareness, membership and active usage of the social network and picture sharing platform Instagram in the United Kingdom from March 2013 to April 2015. Awareness of Instagram in the UK rose from 46 to 79 percent during the period presented above.
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Mar 2013Sep 2013Jan 2014May 2014Sep 2014Apr 2015
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Mar 2013Sep 2013Jan 2014May 2014Sep 2014Apr 2015
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Description Source More information
The statistic shows the percentage of social media users who reported awareness, membership and active usage of the social network and picture sharing platform Instagram in the United Kingdom from March 2013 to April 2015. Awareness of Instagram in the UK rose from 46 to 79 percent during the period presented above.
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Release date
August 2015
Region
United Kingdom
Survey time period
March 2013 to April 2015
Number of respondents
3,302*
Age group
11-95**
Special properties
social media users
Method of interview
Online survey
Supplementary notes
* n (Apr 15) = 3,302; n (Sep 14) = 5,500; n (May 14) = 5,500; n (Jan14) = 3,400; n (Sep 13) = 5,500; Base size of March 2013 survey not provided
** Respondents were aged 16 years and older for March 2013 survey.
Data prior to May 2014 published earlier by the source.

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