Consumer confidence in supermarket food safety in Great Britain 2013

This survey shows how confident consumers are in the general safety of food bought in the supermarket in Great Britain as of February 2013. Of respondents, 7 percent said they were not at all confident in the safety of supermarket food.

How confident, or not, are you generally in the safety of the food you buy in the supermarket?*

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Source

Release date

March 2013

Region

United Kingdom (Great Britain)

Survey time period

February 22 to 24, 2013

Number of respondents

2,064 respondents

Age group

18 years and older

Special properties

British adults (weighted)

Method of interview

Online interview

Supplementary notes

* The full original question was: "How confident, or not, are you generally in the safety of the food you buy in the supermarket and when eating out (for example restaurants and cafes)? By food safety we mean the risk that food could make you ill either in the short or long term: Food bought at supermarket"

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Statistics on "Supermarkets in the UK"

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