Reach of leading social networks of U.S. Baby Boomers 2019

This statistic presents a ranking of the most popular social networks of Baby Boomer and Senior internet users as of the third quarter of 2019. Overall, only 26.8 percent of U.S. Boomer and Senior respondents stated that they used photo sharing app Instagram, compared to 45.5 percent of the general online population.

Reach of leading social networking sites used by Baby Boomer and Senior online users in the United States as of 3rd quarter 2019

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Source

In cooperation with
AudienceProject
Release date

October 2019

Region

United States

Survey time period

Q3 2019

Number of respondents

561 respondents

Age group

56 years and older

Method of interview

Online panel

Supplementary notes

total survey n = 2,100

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Statistics on "Social media usage in the United States"

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