SVoD penetration worldwide 2010-2020

The statistic presents the penetration rate of subscription video on demand (SVoD) worldwide in 2010 as well as a forecast thereof for 2014 and 2020. Digital TV Research projected the share would grow from 1.6 percent in 2010 to 6.1 percent in 2014 and 13.4 percent in 2020.

Subscription video on demand (SVoD) penetration rate worldwide in 2010, 2014 and 2020

Share of TV households
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Release date

September 2014



Survey time period


Special properties

over fixed broadband

Supplementary notes

* Forecast.

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Statistics on "Netflix"

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