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China: online video consumption rate 2016

Published by Statista Research Department, Oct 25, 2016
This statistic shows the online video consumption rate in China in 2016. During the survey period it was found that 39 percent of Chinese internet users watched online videos on a weekly basis, compared to just five percent who watch online videos each day.

How often do you watch online videos?

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Sources

Release date

October 2016

Region

China

Survey time period

January to March 2016

Number of respondents

819 respondents

Age group

18 years and older

Special properties

internet users

Method of interview

Computer-assisted personal interviews (CAPI)

Supplementary notes

The original question was phrased by the source as follows: "Please think about your usage habits during the last month. I’m going to read you some activities that you may do for personal reasons on your [smartphone / tablet / PC or laptop]. How often do you...?"
The source adds the following information: "Answers may not sum to 100% due to rounding, no answers, don't knows."

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