CPM for television commercials (14-49 years) in Germany 2002-2018

This statistic shows the cost per mille (CPM) for television commercials targeted at consumers aged 14 to 49 years in Germany from 2002 to 2018. In 2018, the cost per mille for the target group 14 to 49 years amounted to almost 41.60 euros.

Cost per mille (CPM) for television commercials (age group 14 to 49 years) in Germany from 2002 to 2018

CPM in euros
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Release date

May 2019



Survey time period

2002 to 2018

Age group

14-49 years

Special properties

incl. TV scope; all channels, Monday to Sunday 3:00-3:00

Supplementary notes

Cost per mille (CPM) reflects the gross price an advertiser needs to pay for a 30 second TV spot in order to reach a thousand viewers.
Some figures were derived from previous publications.
* According to the source, comparability to previous years is limited due to an expanded data base.

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Statistics on "Television in Germany"

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