Canada: first online search for new car shoppers 2013

This statistic shows the categories of first search terms made by new car buyers in Canada as of July 2013. The survey found that 41 percent of new car searches began with a nameplate search, such as "Ford F150".

New car shopper search terms for first online search in Canada as of July 2013

Share of new car shoppers
Generic (e.g. "new cars")26%
Brand (e.g. "Ford")15%
Nameplate (e.g. "Ford F150")41%
Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

March 2014

Region

Canada

Survey time period

June to July 2013

Number of respondents

2,014 respondents

Special properties

New car buyers

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Mobile search in the United Kingdom (UK)"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.