In 2020, the 10 biggest German online shops generated around 40 percent of the total e-commerce revenue in the country. This statistic originates from a study conducted in cooperation with the EHI Retail Institute for the 13th time. The study, E-Commerce Market in Germany in 2021, lists the 1,000 largest German online shops for consumer goods (with a focus on B2C), based on online revenues generated in 2020.
Revenue share of the leading 10 online shops in the total e-commerce revenue in Germany from 2008 to 2020
Characteristic
E-commerce revenue share of the leading 10 online shops
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EHI Retail Institute, & Statista. (October 12, 2021). Revenue share of the leading 10 online shops in the total e-commerce revenue in Germany from 2008 to 2020 [Graph]. In Statista. Retrieved July 03, 2022, from https://www.statista.com/statistics/450367/leading-online-shops-e-commerce-revenue-share-germany/
EHI Retail Institute, und Statista. "Revenue share of the leading 10 online shops in the total e-commerce revenue in Germany from 2008 to 2020." Chart. October 12, 2021. Statista. Accessed July 03, 2022. https://www.statista.com/statistics/450367/leading-online-shops-e-commerce-revenue-share-germany/
EHI Retail Institute, Statista. (2021). Revenue share of the leading 10 online shops in the total e-commerce revenue in Germany from 2008 to 2020. Statista. Statista Inc.. Accessed: July 03, 2022. https://www.statista.com/statistics/450367/leading-online-shops-e-commerce-revenue-share-germany/
EHI Retail Institute, and Statista. "Revenue Share of The Leading 10 Online Shops in The Total E-commerce Revenue in Germany from 2008 to 2020." Statista, Statista Inc., 12 Oct 2021, https://www.statista.com/statistics/450367/leading-online-shops-e-commerce-revenue-share-germany/
EHI Retail Institute & Statista, Revenue share of the leading 10 online shops in the total e-commerce revenue in Germany from 2008 to 2020 Statista, https://www.statista.com/statistics/450367/leading-online-shops-e-commerce-revenue-share-germany/ (last visited July 03, 2022)
