Digital Market Outlook: search ad revenue in Japan 2015-2021, by device

The graph presents the digital search advertising revenue in Japan in 2015, and provides a forecast thereof until 2021, broken down by device. The mobile search ad revenue in Japan is expected to grow from 648 million U.S. dollars in 2015 to 1.13 billion in 2021. An overview of all Digital Markets can be found here.
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Digital search advertising revenue in Japan from 2015 to 2021, by device

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Source

Release date

July 2016

Region

Japan

Survey time period

2016

Supplementary notes

* Estimate.
Paid-for-search advertising (SEA) denotes text-based advertisements that are displayed next to or above organic search results in a search engine based on local or keyword-related factors. Google's AdWords is the biggest provider of search advertising on the market. Not included are revenues generated through SEO (search engine optimization). All figures refer to net values.
Further information on methodology can be found here.

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