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SMBs - most effective online marketing channels 2014, by vertical

Published by Statista Research Department, Feb 9, 2015
The graph shows the most effective online marketing channels for small and medium-sized businesses worldwide in 2014, broken down by sector. During the survey it was found that 42 percent of SMBs in the financial vertical rated SEO as the most effective online marketing channel.

Which online channels are most effective at bringing you new leads and customers?

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Sources

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Release date

February 2015

Region

Worldwide

Survey time period

October and November 2014

Number of respondents

736 SMBs (95 percent located in North America, four percent in Europe, one percent rest of the world)

Supplementary notes

Methodology taken from here.

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