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Effectiveness of B2B social media content marketing tactics in North America 2015

How do you assess the effectiveness of the following social media platforms for B2B marketing?

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Sources

Release date

September 2015

Region

North America

Survey time period

July and August 2015

Number of respondents

1,521 respondents

Special properties

among B2B marketers

Method of interview

Email survey

Supplementary notes

This question was phrased by the source as follows: "How effective are the social media platforms that you use?"
Percentages shown represent marketers who rated each platform a 4 or 5 on a 5-point scale where 5 = “Very Effective” and 1 = “Not at all Effective.

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Statistics on "B2B marketing in the U.S."

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