Effectiveness of B2B social media content marketing tactics in North America 2015

How do you assess the effectiveness of the following social media platforms for B2B marketing?

by Statista Research Department, last edited Sep 30, 2015
Effectiveness of B2B social media content marketing tactics in North America 2015 This graph presents the assessment of various social media platforms among B2B marketers in North America as of August 2015. During the survey, 66 percent of the respondents stated they believed LinkedIn was an effective social media platform for B2B marketing.
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How do you assess the effectiveness of the following social media platforms for B2B marketing?

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Share of respondents
LinkedIn66%
Twitter55%
YouTube51%
SlideShare41%
Facebook30%
Instagram22%
Pinterest20%
Google+13%
Share of respondents
LinkedIn66%
Twitter55%
YouTube51%
SlideShare41%
Facebook30%
Instagram22%
Pinterest20%
Google+13%
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by Statista Research Department, last edited Sep 30, 2015
This graph presents the assessment of various social media platforms among B2B marketers in North America as of August 2015. During the survey, 66 percent of the respondents stated they believed LinkedIn was an effective social media platform for B2B marketing.
Show more
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