Use of content marketing among B2B marketers in North America 2018
Share of B2B marketers with a content marketing strategy in North America as of July 2018
This graph shows the share of B2C marketers with a content marketing strategy in North America as of July 2018. In 2018, 78 percent of respondents said that they had a content marketing strategy, out of which 39 said it was documented.
Share of B2B marketers with a content marketing strategy in North America as of July 2018
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