Tugba Sabanoglu
Research expert covering retail & e-commerce in the UK & Europe
Get in touch with us nowASOS revenue worldwide 2012-2020
British online fashion retailer ASOS plc is amongst the leading apparel brands with the highest brand value worldwide, ranking alongside retailers who sell both online and in-store. In the six-year period between 2012 and 2020, ASOS quadrupled its worldwide revenue and reached 3.26 billion British pounds as can be seen in this statistic.
Asos wins over the EU market
ASOS’s revenue growth is paralleled with its expansion of its shopper base. Even though the UK remains to be the most lucrative region where ASOS generates the highest retail sales, the British fashion e-retailer increased its activity in the EU market at an impressive rate. In the fiscal year 2017/2018, ASOS recorded significant growth on the previous year in retail sales across European Union and stood out amongst other key markets.
ASOS remains online-only
In the current fashion retail environment where many high street retailers are going multichannel, ASOS still persists in its pureplay strategy. In 2018, asos.com net e-commerce sales in the UK put the multi-brand retailer in the same league with brick and mortar retailers’ online platforms with over 1 billion British pounds worth of net sales in the fashion segment.
Asos wins over the EU market
ASOS’s revenue growth is paralleled with its expansion of its shopper base. Even though the UK remains to be the most lucrative region where ASOS generates the highest retail sales, the British fashion e-retailer increased its activity in the EU market at an impressive rate. In the fiscal year 2017/2018, ASOS recorded significant growth on the previous year in retail sales across European Union and stood out amongst other key markets.
ASOS remains online-only
In the current fashion retail environment where many high street retailers are going multichannel, ASOS still persists in its pureplay strategy. In 2018, asos.com net e-commerce sales in the UK put the multi-brand retailer in the same league with brick and mortar retailers’ online platforms with over 1 billion British pounds worth of net sales in the fashion segment.
